Story: Social shopping
Many social media, Facebook, Instagram, Pinterest, YouTube, etc, offers shopping functions. I am not familiar about it. To be honest, I’ve never bought a product through social media.
Once I start Woocommerce website, I cannot help thinking about touchpoints to the consumer. If the platform is free (the only charge when a transaction happens), why not use it. I assume that social shopping will be common once the generation has changed.
AddThis: The Future of Social Shopping
©️Touch Technology Review
Setting > Templates and Tabs
Benefits:
– Frictionless experience without barrier
– Linked Instagram
Extend user touchpoints as much as possible even you think who buys the product on Facebook. We have never known where the customer may come from.
©️Alex Tooby
FB: Setting > Instagram
IG: Profile > Setting > Linked Account
– Tag physical goods only right now.
– Requires Instagram business profile & Facebook page
– Shopping bag shows up on the top right corner of the picture.
©️SunFrog Shirts
– Create an account as a business
– Create a board with keyword friendly
– Save pin at a board and describe as keyword-rich
YouTube
©️Kevin David
I use YouTube every day. I have only a free account. Therefore, targeting ads make me annoyed, but I cannot be a member to avoiding ads.
I saw the merchandise on my favorite channel. I have never crick it, but someone may. The increase in online awareness for your product is nothing bad.
Conclusion: Think a few years later.
People still learning how to engage, sell produts audiences through social media. I still don’t know whether it will be mainstream or not. If you have a Ecommerce website, you should think about utilizing it efficiently.
Reference:
make a websitehub: 2020 Social Media Image Sizes Cheat Sheet
AdEspresso: Digital Advertising Made Easy, Fast & Effective
bloggingwizard: 8 Best Social Media Management Tools To Grow Your Social Presence