Story: Social shopping

Many social media, Facebook, Instagram, Pinterest, YouTube, etc, offers shopping functions. I am not familiar about it. To be honest, I’ve never bought a product through social media.

Once I start Woocommerce website, I cannot help thinking about touchpoints to the consumer. If the platform is free (the only charge when a transaction happens), why not use it. I assume that social shopping will be common once the generation has changed.

AddThis: The Future of Social Shopping

Facebook

©️Touch Technology Review

Setting > Templates and Tabs

Benefits:
– Frictionless experience without barrier
– Linked Instagram

Extend user touchpoints as much as possible even you think who buys the product on Facebook. We have never known where the customer may come from.

Instagram

©️Alex Tooby

FB: Setting > Instagram
IG: Profile > Setting > Linked Account

– Tag physical goods only right now.
– Requires Instagram business profile & Facebook page
– Shopping bag shows up on the top right corner of the picture.

Pinterest

©️SunFrog Shirts

– Create an account as a business
– Create a board with keyword friendly
– Save pin at a board and describe as keyword-rich

YouTube

©️Kevin David

Open Bookmarks Co. Blog YouTube

I use YouTube every day. I have only a free account. Therefore, targeting ads make me annoyed, but I cannot be a member to avoiding ads.

I saw the merchandise on my favorite channel. I have never crick it, but someone may. The increase in online awareness for your product is nothing bad.

Conclusion: Think a few years later.

People still learning how to engage, sell produts audiences through social media. I still don’t know whether it will be mainstream or not. If you have a Ecommerce website, you should think about utilizing it efficiently.

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